Social Media Marketing (Global Games Market Report 2023)
Newzoo (Amsterdam)
I designed the social media campaigns for the launch of Newzoo’s Global Games Market Report 2023, targeting social media audiences. These assets were part of the company’s flagship digital marketing efforts.
Key Contributions
Created ads and visuals for IG and LinkedIn posts and stories Aligned design with the report’s visual system for brand consistency Adapted key data points into eye-catching, scroll-stopping graphics
Challenges & Solutions
Ensured clear, engaging visuals in limited formats and sizes Worked closely with the marketing team for copy and timing Designed flexible templates for fast updates and localization
Impact
Boosted engagement and visibility during launch week Supported the report’s promotion across global audiences Strengthened brand presence through cohesive design across platforms
